Branding, Messaging, Business, Etc.
Blog Posts and Podcast Episodes
Marketing Myths for Virtual Entrepreneurs
This month, I had the pleasure of being on The Creators Show, hosted by Reuben Driedger! Here's the interview description: Are you feeling like a deer in the headlights when it comes to marketing? Wondering where to start, or where your next step should be? This...
What to Do If You Are Not Ready to Hire Your First Virtual Assistant
Everyone has different goals for the growth of their business. Some may want to grow their business to 7-figures. Some may want to just earn a few thousand dollars per year. Depending on your ultimate goal, you may need a virtual assistant in order to scale to that...
“Social Media Takes Too Much Time Out of Your Day”
“Tara, I want to be on social media, but ughhh, it takes so much time!” This is one of the most common complaints I hear about social media and one of the biggest excuses solopreneurs make to not be on social media. In the same breath, I hear them express that they...
What Online Entrepreneurs Can Learn From Chick-Fil-A
I went to Chick-Fil-A a few days ago. I've been there before, but for some reason, I was paying closer attention and noticed how much they nail the customer-service experience we have. Even though I'm not, and you're likely not, an owner of a brick-and-mortar...
How I Ended an Unintentional Sabbatical
I’ve been quiet the past few months in the online marketing space. The quote, “We teach best what we most need to learn” perfectly describes me. I’m always running around telling people they need to be online so they can serve more people and grow their business. But...
Gathering the Courage to Change Lives Online
I wrote a long text to a friend of mine a few days ago and as I was writing it, I realized that this is a message that a lot of us need to hear. Some Context First This friend of mine is a friend I've known for 13 years. We are so similar (but not exactly the same) in...