by Tara Wilder | Nov 4, 2019 | Social Media, Unforgettable Online Marketing
Livestream video is so, so powerful and very hot right now. People love watching videos and Facebook loves showing videos in their newsfeeds. We get decent engagement on Facebook but when I do a Facebook Live, our engagement skyrockets. When I suggest doing a Facebook...
by Tara Wilder | Dec 26, 2018 | Social Media
I hear from people all the time that they barely get any engagement on Facebook (“engagement” meaning likes, clicks, comments, shares, views.) But the truth is, it’s all a numbers game. And in my opinion, not enough solopreneurs take a deep look at their numbers. Of...
by Tara Wilder | Dec 6, 2018 | Social Media
Watch the Facebook Live video here. Have you noticed that whenever you post a link to YouTube, the reach on that post is lower than the reach on other posts? There are two reasons why Facebook doesn’t show links to YouTube videos as often as other content: Facebook...
by Tara Wilder | Feb 22, 2018 | Productivity, Social Media
“Tara, I want to be on social media, but ughhh, it takes so much time!” This is one of the most common complaints I hear about social media and one of the biggest excuses solopreneurs make to not be on social media. In the same breath, I hear them express that they...
by Tara Wilder | Dec 28, 2017 | Social Media
2018 is coming up quickly so naturally, we’re all doing business planning. I’ve decided that the theme for my first quarter is Visibility. I’ve already gotten a head-start with that with the challenge I’m in: showing up on Facebook live every...
by Tara Wilder | May 4, 2017 | Social Media
It goes without saying but I’m going to say it anyway: Facebook today is significantly more complex than it was when it was first launched to the general public years ago. At the beginning, they only offered users profiles. Now we can create all sorts of...
