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Why Your Promotional Posts on Facebook Aren’t Engaging Your Followers

by Tara Wilder | Oct 28, 2016 | Social Media

Many entrepreneurs use social media purely for the purpose of promoting their products and services. On the surface, it makes sense. There are active users on these websites. You have the ability to show up as a business. As a business, you provide a product or...

The Importance of Being Intentional on Social Media

by Tara Wilder | Sep 7, 2016 | Social Media

Social media presents multiple ways for us to connect these days, be it across the street or across the globe. We see Facebook, Twitter, and Instagram, etc… posts that make us feel connected to one another, relating to different circumstances than in our...

I’m Okay with Paying Facebook to Boost Our Posts

by Tara Wilder | Apr 10, 2016 | Social Media

In 2012, Facebook dramatically changed its algorithm. No longer do your posts reach every single user who is following you. Now, only a percentage of your followers see your posts. If you want more of your followers to see your posts, then you have to pay. They...
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