Why Reach Is So Low for YouTube Links on Facebook

Watch the Facebook Live video here. Have you noticed that whenever you post a link to YouTube, the reach on that post is lower than the reach on other posts? There are two reasons why Facebook doesn’t show links to YouTube videos as often as other content: Facebook...

The 6 Elements of a Perfect Social Media Post

I’m sure many of you have experienced this before. I sure have. You write this great social media post only to hear crickets. Sucks, right? Before you start writing the post or curating the content, decide what your goal is with it. What do you want the end...