Social Media Marketing

Blog Posts and Podcast Episodes

Why Reach Is So Low for YouTube Links on Facebook

Watch the Facebook Live video here. Have you noticed that whenever you post a link to YouTube, the reach on that post is lower than the reach on other posts? There are two reasons why Facebook doesn’t show links to YouTube videos as often as other content: Facebook...

read more

What It Takes to Get Visible on Social Media

2018 is coming up quickly so naturally, we're all doing business planning. I've decided that the theme for my first quarter is Visibility. I've already gotten a head-start with that with the challenge I'm in: showing up on Facebook live every day for 100 days. And I...

read more

More on the blog and podcast