by Tara Wilder | Nov 25, 2016 | Email Marketing
If you’re here, it’s likely you know that email marketing is the number one way for service-based entrepreneurs to nurture their followers into paying clients. One of the biggest things I’ve heard from entrepreneurs who are frustrated with marketing...
by Tara Wilder | Oct 28, 2016 | Social Media
Many entrepreneurs use social media purely for the purpose of promoting their products and services. On the surface, it makes sense. There are active users on these websites. You have the ability to show up as a business. As a business, you provide a product or...
by Tara Wilder | Sep 7, 2016 | Social Media
Social media presents multiple ways for us to connect these days, be it across the street or across the globe. We see Facebook, Twitter, and Instagram, etc… posts that make us feel connected to one another, relating to different circumstances than in our...
by Tara Wilder | Apr 10, 2016 | Social Media
In 2012, Facebook dramatically changed its algorithm. No longer do your posts reach every single user who is following you. Now, only a percentage of your followers see your posts. If you want more of your followers to see your posts, then you have to pay. They...
by Tara Wilder | Feb 4, 2016 | Email Marketing
For many of you, January offers a fresh start in a new year and is the perfect time to consider new business goals. If you want to really grow in 2016, you need to evaluate your marketing efforts and consider whether you are utilizing the most effective strategies out...