Content Marketing
Blog Posts and Podcast Episodes
The Tragic Ways Perfectionism Sabotages Your Marketing (and What to Do About It) – Ep. 31
This episode is for everyone: perfectionists and non-perfectionists. I've found that when entrepreneurs are stuck with their marketing or they spend a lot more time than they'd like to on their marketing, it's most likely because of perfectionist behaviors. You may be...
A Proven Method to Get Predictable Results in Your Marketing and Business – Guest: Reuben Driedger – Ep. 30
Many entrepreneurs use tactics in their online marketing and business growth that are considered “short term” tactics. These are tactics that may work initially but are not sustainable. As your target market and business evolve, you’ll need to pivot and change what...
Never Run Out of Content Ideas Again with This Practical System – Ep. 28
If you are a creator, you probably have experienced or will experience Creator’s Block. You really want to serve your audience and build your brand but you are drawing a blank. You have no idea what to talk about. However, I know for a fact you DO know what to talk...
How to Create Viral Content and What to Do After It Explodes – Guest: Jamie Nudelman – Ep. 26
Wouldn’t it be awesome if your content just EXPLODED with more views and comments than you’ve ever gotten before? What’s cool is that anybody has the potential to create viral content. It’s not as hard as you would think. This episode features Jamie Nudelman, a viral...
The Power of Being a Guest on Podcasts and How to Get Started – Guest: Kelly Glover – Ep. 23
Speaking on podcasts is one of the fastest and most effective ways to grow your audience and influence online. When you are doing is showing up in front of a warm audience and showcasing your expertise. This audience is “warm” because the host is essentially giving...
How to Grow a Highly Engaged Audience of Raving Fans Without Ads – Guest: Katya Varbanova – Ep. 22
The success of your online marketing depends on the quality of your audience. But audiences aren’t created out of thin air. You need to do the work and very strategically, too. This episode is amazing for entrepreneurs who want to grow a community of people they care...
How to Discover Your Ideal Client’s Language and Use It to Attract Them to Your Brand – Guest: Courtney Chaal – Ep. 19
You know your ideal client, what they want, and what they need. But to really speak to their hearts, you need to speak in their language, which means you need to be intentional with your messaging. In this episode, our guest Courtney Chaal, copywriting and messaging...
Using Themes & Categories to Streamline Your Content Creation Process – Guest: Crystal Statskey – Ep. 18
Every business with a strong online presence is strong in their content marketing. Content marketing can be time consuming but with the right systems and strategy, you can create more content in less time than it would take for someone without systems and strategy....
6 Habits Content Creators Must Have to Be Successful – Ep. 17
Content creation is not as easy as putting pen to paper (or fingers to keyboard.) We will come across roadblocks like not knowing what to talk about, not having enough time, lack of engagement, etc. Content marketing is not as simple as we would like it to be which...
How to Choose the Best Content Format for Your Audience – Ep. 13
"What should I be doing to market my business online?" I hear this question SO much. I believe that all business owners should be doing some sort of content marketing. What type of content marketing you should do depends on the business. Tune into this episode to...
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