by Tara Wilder | Aug 22, 2019 | Social Media, Unforgettable Online Marketing
Social media is an amazing equalizer. Anyone can have a social media presence and reach hundreds of thousands, millions, billions of people and build a following of ideal clients. But it’s not easy to get in front of those people unless you’re strategic about it. In...
by Tara Wilder | Jul 2, 2019 | Message, Social Media, Unforgettable Online Marketing
Everywhere you turn, there’s a training on how to use Facebook ads to get more Likes and to get more leads. But whatever about using Facebook ads to refine your message? In this episode with Eric Sharpe, founder of Digital Envy, we talk about how you can leverage...
by Tara Wilder | Dec 26, 2018 | Social Media
I hear from people all the time that they barely get any engagement on Facebook (“engagement” meaning likes, clicks, comments, shares, views.) But the truth is, it’s all a numbers game. And in my opinion, not enough solopreneurs take a deep look at their numbers. Of...
by Tara Wilder | Dec 6, 2018 | Social Media
Watch the Facebook Live video here. Have you noticed that whenever you post a link to YouTube, the reach on that post is lower than the reach on other posts? There are two reasons why Facebook doesn’t show links to YouTube videos as often as other content: Facebook...
by Tara Wilder | Feb 22, 2018 | Productivity, Social Media
“Tara, I want to be on social media, but ughhh, it takes so much time!” This is one of the most common complaints I hear about social media and one of the biggest excuses solopreneurs make to not be on social media. In the same breath, I hear them express that they...
by Tara Wilder | Dec 28, 2017 | Social Media
2018 is coming up quickly so naturally, we’re all doing business planning. I’ve decided that the theme for my first quarter is Visibility. I’ve already gotten a head-start with that with the challenge I’m in: showing up on Facebook live every...